
Culture In The Digital Age
Digital technologies are changing rapidly and for many in the creative sector, the stakes are high.
Manatū Taonga Ministry for Culture and Heritage (MCH) has released a draft Long-term Insights Briefing (LTIB) - a futures-thinking report - titled Culture in the Digital Age, posing the question: How will technology change the way New Zealanders create, share and protect their stories in 2040 and beyond?
The draft delves into how AI and other digital technologies will reshape creative expression, content distribution and cultural preservation. It also grapples with the challenges of misinformation, algorithmic bias, data sovereignty and the digital divide., while exploring the potential policy approaches to support the cultural sectors.
MCH Secretary Leauanae Laulu Mac Leauanae states "By 2040, our cultural sectors will be deeply intertwined with artificial intelligence and other emerging technologies. These advancements offer unprecedented opportunities for new and exciting ways of creating, sharing, and protecting our stories. On the other hand, they can also introduce significant ethical, legal, cultural and governance challenges that we should address thoughtfully and collaboratively.
"We want to open up the discussion and invite the public to give us their thoughts on what this digital future will look like for Aotearoa, and what we need to think about now."
The briefing is structured around three key aspects - Create, Share and Protect.
